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Amazon app finds clothes in photos

Amazon wants to become your go-to destination for fashion so it's investing in technology to make it easier to shop there

Amazon will then search its own site for similar items and make suggestions to the customer.

The technology was launched at re: MARS 2019 conference, where worldwide consumer CEO Jeff Wilke said the "simplicity of the customer experience belies the complexity of the technology behind it," according to The Verge.

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